Our latest annual report

Smarkets
Smarkets HQ
Published in
2 min readMay 31, 2022

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Below you will find our annual report and financial statements for the 2020 calendar year.

It was a unique 12-month period as our business, like so many others, had to deal with the effects of the coronavirus pandemic. With all major sporting events shut down for 2–3 months, betting activity naturally slowed down. However, we rebounded stronger than ever after sport resumed, posting a total traded volume of £447m in July, passing £20bn in lifetime volume in December and going on to break our record for active users in four consecutive months.

We also became one of the first smaller, private operators to successfully go live in the US with the launch of our SBK sportsbook app in Colorado.

“Navigating our way through three rocky months took some serious elbow grease, effective cost-cutting, and strong decision-making. The fact that we were also able to use that time to improve our offering and end the year on such a high sets us up so well for the future. 2020 has been a hell of a ride for Smarkets and despite the enormous challenges the pandemic posed, to end it where we did is a testament to the sacrifice and hard work of the whole company.”

- Jason Trost, CEO/Founder

This is the sixth time that we have published an audited annual report and is once again a sign of our commitment to being a transparent organisation.

Read the full 2020 report here.

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